PCS Software revolutionizes the logistics industry with AI-based modules

PCS Software has taken a bold step to put freight companies on financially stable ground. This week, the company introduced three advanced modules: Dispatch Manager, Load Opportunity Manager, and Backhaul Booster, all powered by the in-house Cortex AI engine. The new modules promise to transform previously time-consuming manual processes into a smooth, profitability-driven workflow. For transport companies struggling with demand declines or fierce competition, the launch is more than just a product announcement—it represents a strategic bet. PCS is banking on the idea that technological innovations can unlock new profit potential by harnessing untapped capacities, minimizing empty runs, and finally enabling human-independent automated decisions. Central to the system is a unified approach where freight from emails, documents, or EDI is integrated into the Load Opportunity Manager. This evaluates potential freight for profitability using individual metrics and natural language processing. Subsequently, the Dispatch Manager analyzes numerous real-time data on drivers, resources, and routes to suggest or even directly automate optimal routes. Meanwhile, the Backhaul Booster searches for return loads to reduce empty miles. After assignment, the system can initiate branded emails or AI-driven phone calls to secure freight orders. Mark Hill, CEO of PCS Software, emphasizes: "In this market, the fleets that create new profit margins, rather than just increasing volume, will survive. Cortex makes this possible by integrating profitability into everyday decisions." This shift in the industry is not aimed at moving more freight but at handling freight smarter. Danielle Villegas, Chief Product Officer at PCS, adds: "Cortex is not hype. It offers intelligence at crucial points: The smartest freight is identified, the best driver selected, and the backhaul filled. Our customers don’t need another tool; they need an intelligent extension of a system they already value." Feedback from early adopters emphasizes the potential: A representative from Royal Logistics describes how one of the most time-intensive tasks, shipping, became a "smooth" process. Another from Voyager Express highlights that Cortex brings company-wide sophistication, accessible even to smaller fleets. The enthusiasm suggests that the initial promises could indeed be based on real results. This market launch comes at the right time. After more than two years of freight contraction, transport companies have been under constant pressure to expand their margins in a relentless market. PCS seeks to address this pressure with automation, insights, and AI-driven decisions embedded in the daily workflow.